Wednesday, May 18, 2016

What we think has planned for its September 10th event


With the rumoredSeptember 10th notejust weeks away, the rumor mill is in high gr and, as per usual, expectations will be soaring higher than ever as the date nrs. For some products, a refresh or introduction is all but confirmed. For others, there only exists speculation or mere wishful thinking for even a mention at the note. Below you will see what people think about this event (Credits 9to5Mac):
Mark Gurman:I think the September 10th event will be an iPhone and a software event. AtWWDC, set the stage for several major software launches to occur this fall, but did not share final details or specific launch information. The company announced iOS 7, OS X Mavericks, iWork for iCloud, andannounced (but did not demo) all new relses of iWork for Mac and iOS. I think the first part of the event will discuss software, while the second half of the event will talk iPhone hardware.I would not be surprised to see Senior VP of Software Craig Federighi re-cap many of the major new ftures of iOS 7. With iOS 7 including an all-new design, it will be important for to talk the changes in a non-developer-focused environment (like WWDC). , in the past, has re-discussed its major iOS updates at iPhone hardware events.I would also expect to announce a formal launch date for iOS 7 during this portion of the note. With focusing on iPhone iOS 7 development prior to WWDCand many beta users saying that the iPhone version is more stable than the iPad version, I would not be surprised to see an iOS 7 for iPhone/iPod touch launch in mid-September and an iPad iOS 7 relse in October alongside the new iPad 5 and iPad mini(s?).After iOS 7, I think will talk about its other major operating system relse this yr: Mavericks. With OS X Mavericks including many ftures that work hand-in-hand with iOS, I would expect Federighi to announce a launch date for Mavericks that is within the two week period in which the iOS 7 relse will occur. With OS X Mountain Lion, had some surprise ftures up its sleevefor launch (Dictation, PowerNap, etc), but with putting a lot of attention on iOS this yr, I wouldn’t be surprised to see the Mavericks ftures that debuted at WWDC being the entirety of what’s in store for the Mac OS this yr.To round out the software discussion, I would imagine that VP of Productivity Software Roger Rosner will give a quick overview of iWork for iCloud and announce a relse date (perhaps even the event date or in-line with Mavericks and iOS 7). I think Rosner will also give a quick demonstration of the new OS X and iOS iWork apps, along with a relse date in-line with iWork for iCloud, iOS 7, and Mavericks. The event would also be a perfect venue toperhaps announce that iWork is now free(like iLife on OS X).As for Mac hardware, has Haswell MacBook Pros, Mac minis, and iMacs in the pipeline, but I think those could be sily saved for the October event (like in 2012 when talked Macs and iPad at its October note). Mac Pro tech specs, pricing, and launch month could also be saved for October or even an .com press relse.On to iPhone hardware, I think most of the chatter shared so far is correct: will launch an iPhone 5S and a plastic, lower-cost iPhone that comes in various colors. Likepast “S” phone upgrades, I am expecting the same design as the previous iPhone (iPhone 5 in this case), along with major enhancements to the camera andvoice capabilities.I’m thinking that the iPhone 5S camera specs will be in-line with the iPhone 5: Perhaps around 8 megapixels. has continuously said that megapixels don’t matter, so I don’t think would have said thatwithin the past few monthsfor nothing. What I do think will separate the iPhone 5S camera apart is the software-perhaps a slow-motion mode- and adual LED flash for improved low-light pictures.In terms of voice, I would not be surprised to see the iPhone 5S gainsome on-board voice parsing capabilities√† laAndroid. I don’t think Siri is rdy for on-board processing (this yr), but I’d say Local Dictation makes sense for the 5S.Many are expecting the new iPhone to sport a biometric fingerprint sensor. Basedon SDK evidence, ’spurchase of Authentec last yr, andother variables, I’d say that this is likely. The only thing holding me back from thinking this is a 100% certainty is the absolute lack of supply-chain evidence for a fingerprint sensor. If is producing tens of millions of fingerprint sensor equipped Home buttons, why hasn’t one piece ?Plastic iPhone shells in every single color,iPhone 5S back platesandcamera parts have by the dozen. Then again, the iPad mini barely in terms of hardware parts, so we never know for sure based on this.From what I could gln, if the new iPhone does include a fingerprint sensor, I’d say with nr certainty that it would be exclusively for the phone. Perhaps even as a conduit for the new iOS 7 iCloud chain fture. is a hardware + software + services company, and fingerprint sensor integration into that (well-timed) fture would be sensible. I highly doubt that fingerprint sensor technology has rched a level of reliability to be suitable for conducting payments. I also don’t think is rdy to launch a payments service this yr. I think that could be a long-term strategy of sort, but nothing suitable for 2013.As for the plastic iPhone, I think that will shoot for pricing under $350 sans contract. With contract, I’d say either free, $49, or $99. To ditch i without Lightning and 4-inch screens, I’m thinking the iPhone 4S and iPhone 4 are out of the line-up. With the iPhone 5S being similar to the iPhone 5, and for margins sake, I’d even go as far as to say that I think the iPhone 5 might even be done come next month. Perhaps the 2013 iPhone lineup will be the iPhone 5S and whatsome are calling the “iPhone 5C.” I wouldn’t be surprised to see the “iPhone 5C” come in one or two storage capacity options at most (perhaps 8GB and 16GB), and three for the iPhone 5S: 32GB, 64GB, and 128GB. For every “S” iPhone launch, hasdoubled the iPhone storage capacities, and’s launch of a 128GB iPadrlier this yr should only add some more smoke to that possibility.
Ben Lovejoy:The focus of the event being the iPhone 5S seems as nr certain as can be, with a 95 percent likelihood of a fingerprint sensor as the differentiating hardware fture – though I too definitely expect a lot of focus on iOS 7.Launching the iPhone 5C at the same event seems far more likely than not, though I do wonder about the naming. If retains the existing iPhone 5, we’d then have a line-up that goes 5C, 5, 5S. That’s a pretty confusing nomenclature for the average consumer (ie. the ones who don’t hang out here), especially for a company that prides itself on usability. I think we might see a different name for either the 5C or 5S. There’s asmallpossibility the issue could be avoided by launching the 5C in emerging markets only.Many of us were disappointedwhen the MacBook Pro 17 was discontinued. My suspicion is that a Retina screen just wasn’t economic in 17-inches at the time, and it would have been too confusing to have a model that sat above the 15-inch Retina in size but below it in resolution. I’d like to think we’ll see the MBP 17 return in Retina form, but must confess it’s more of a hope than an expectation.
Jordan Kahn:With all of the rumors that will introduce a low-cost iPhone (iPhone 5C?) in addition to a full-fledged iPhone upgrade (iPhone 5S?), there’s some question in terms of where that puts ’s current iPhone lineup. I’d expect to see the iPhone 4 and 4S officially gone from ’s lineup (along with 30-pin connectors), and the iPhone 5 to stick around as a mid-range option. If history is any indiion, that would put the iPhone 5S at $199 on contract, the iPhone 5 at $99 on contract, and the new low-cost iPhone 5C at $0 on contract. Of course there is always the possibility that the iPhone 5 and iPhone 5C pricing could be reversed with the 5C at $99, but that would require the new low-cost iPhone to be a much more compelling upgrade then the current iPhone 5. It might make more sense that way, however, given it would be odd for to have a newly launched device sell for less than its previous eration iPhone. We’ve alrdy seen theiPhone 5 sell for $99 on contract on a of occasions.Apart from i, one thing that I expect to see at the event is new iWork apps. showed of iWork for iCloud running in a browser at WWDC rlier this yr, and you can bet that it has updates planned for the rest of its iWork apps on both iOS and Mac. Not only will it bring integration with iWork for iCloud (and hopefully a better explanation of pricing), but you can also expect the iOS apps to receive iOS 7 updates to make the apps fit in with the operating system’s new look. Anew version of iPhoto popped upwith some minor changes in the latest beta of Mavericks, so I’m hoping will finally address the mess that is dling with photos across devices with iCloud and iPhoto. We mighteven see the apps go free, and iLife app updates are long overdue as well. also confirmed during its preview of the New Mac Pro that a new version of Final Cut Pro X is in the works– Perhaps we’ll hr even more about ’s pro offerings and where the products are hded, as we alrdy know the new Mac Pro is set to arrive later this yr. We’ll also most likely get official Mavericks and iOS 7 relse dates.
Benjamin Mayo:The sheer of parts for the lower-cost iPhonemake its addition to ’s lineup an inevitability. However, “lower cost” does not necessarily mn the model will be c. In the same way the iPad mini is not a budget product, I expect the ‘iPhone 5C’ to cost between $300 and $350 unlocked. This is lower than any current iPhone sells for, but I don’t see the point of crting an entire new model of phone if the target price point is not significantly lower than anything available before. Spec-wise, the iPhone 5C will share internals with both the 4S and iPhone 5.At the moment, runs with three products, the 4, 4S and iPhone 5. From September, I think will simplify the lineup to just two products, the iPhone 5C and the 5S, as the 5C is too similar to the 5 to warrant keeping both around. As a further distinguishing factor, I think it is time for to start the entry-model iPhone 5S with 32 GB of storage. This enables to have a low-end 16 GB iPhone 5C and a 32 GB iPhone 5C standing in for the ‘mid-range’ option currently occupied by the 4S.
Scott Buscemi:In 2012, hosted an event in January, March, June, September, and October; yet so far in this yr, we’ve only had the WWDC note. Thus, the company has the choice of either pulling out all the goodies and introducing updates (or additions) to all of their software and hardware lineups, or they can stagger all of the new products over multiple events. As much as I would want to see all of the grt innovation from Cupertino come out all at once, I believe the company will follow their usual regiment and spend a majority of the time introducing the new iPhone 5S and low-cost iPhone 5C (which will inevitably stand for “c” according to the anti- squads) and only spending a small amount of time recapping and announcing the relse dates for alrdy-known products. Sadly, there’s a rlly good chance that the will not be getting any love.While I would love a refresh for the retina MacBook Pro, there’s a slim chance that it’ll actually show up during this iPhone-focused event. Mavericks, on the other hand, will see its relse date announced. iOS 7′s relse date will be announced as well, which I presume will be just a few days before the relse of the iPhone 5S.iLife struggles in Mavericks, so they’ll either need to do a small update to fix the compatibility issues or they can do a full refresh like Logic Pro X. iWork also needs to be much smarter (rl-time, multi-person collaboration), but iWork for iCloud shows that the company still isn’t that far yet.The iPhone 5S itself, honestly, needs to be more than an S upgrade. The processor will no doubt be upgraded, which will be grt for iOS 7 and making sure that everything is silky smooth. However, the hardware ftures will rlly need to shine for this iPhone. The fingerprint scanner as Mark described it – one that simply allows you to unlock your phone – will not cut it at all. I believe the fingerprint scanner must be a part of a larger payment network. Surely has plenty of money in the bank and a large, loving audience. But Tim Cook and the rest of the executives need to prove that there is still fire in the engine.Sarah Guarino:I think the September 10th event will be mainly focused on the iPhone and iOS 7, will dive in a little bit further into thenew iWork for iCloud, Mac and iOSand touch up on OS X Mavericks.As usual, Tim Cook will start off the event talking more about the fiscal/business aspect of the company, talking about how broke all these record sales. He will then talk about how wonderful the Retail Stores are for purchasing Macs, iPads, iPods and i while emphasizing that,“The Store is the best place to buy an iPhone.” Followed by one of ’s typical s showing off the usual flagship stores like 5th Ave, Grand Central, Bolyston Street, Covent Gardens and their new stores like Rosny, France and Le Befane, Italy. Then Tim Cook will pass the torch over to his Senior VPs to discuss the main event: software, hardware and dates as to when these things will come.I disagree with Mark, as to him thinking about two separate iOS 7 dates: a launch for iPhone/iPod Touch in mid-September and an iPad iOS 7 in October, rather I think iOS 7 is going to come out at the same time for all of the iOS devices towards the end of September, beginning of October. Historically spking, there were no separate launch dates for iOS 5 and iOS 6.This event will follow the same order as theWWDC, with Senior VP of Craig Federighi first talking about OS X Mavericks. For the past two yrs, the Mac’s operating system, Lion and Mountain Lion were out on average two months before iOS 5 and iOS 6 respectively. Granted I don’t think, nor expect the gap between the relse date of OS X Mavericks and iOS 7 to be two months later, but I do expect there to be a relatively small gap of two to three weeks as OS X Mavericks will probably be available to download after the event from the App Store for $20. I do have to point out and question, how will all the college students be getting OS X Mavericks,who purchased the machine during the Back to School Sson. The past two yrs the new Mac OS was launched during the end of July, and the customers who purchased the machine before the operating system came out, were able to request it for free within thirty days. Is this going to be the case still as there is a longer window between the announcement of OS X Mavericks and the launch date of OS X Mavericks. Hopefully, this will also be addressed.Continuing on with software, I could see VP of Productivity Software Roger Rosner giving a demonstration of the new iWork. He will show the new iWork for the Mac, how it works in iCloud and the integration as well as iWork for iOS andannounce that iWork will be free on both Mac and iOS.Also iWork for iCloud will become an official Public Beta for everybody. In the long term, I’m hoping that iWork Beta inicloud.com, will not become forgotten about, by its previous cousiniWork.com, which was in Beta for four yrs.Talking about Mac hardware, I do not think that will be discussed at all. However, has Haswell MacBook Pros and Mac Minis being developedwhich would be announced for an October event, like last yr how talked about the Macs and the iPads at their October note. However, the Haswell MacBook Pros and Mac Minis will be available for sale after the event. There will be a glimmer of thenew redesigned Mac Pro where will announce the pricing, but still continue with“Coming Later This Yr,”as is currently on their site, and the last day of the yr is December 31.In terms of iPhone hardware, I disagree with whats to come. I think is going to launch one iPhone at a time, and just announce the iPhone 5S. The infamous rumored iPhone 5C is just a decoy (or so I wish). The iPhone 5S though, will come in a variety of colors; including the traditional Black/Slate, White/Silver, a new Gold color, and the colors of the iPod Touch lineup: pink, yellow, blue, and red being a Product Red product being exclusive to the Retail Store and Online Store. Just likeprevious “S” phone upgrades, I am expecting the same physical design as the iPhone 5, even though I’m hoping for a long shot of the dimensions being switched to 2.78″ wide by 5.38″ tall. (Aside, yes I prefer the aspect ratio of a Galaxy S3 over the iPhone 5). I’m expecting the iPhone 5S to have better quality camera as well asenhanced dictation capabilities. I do think the camera will probably be a 13 megapixel, with advanced software to allow better slow-motion and fast-motion pictures andenhanced flash for low-ligh pictures. Even though I don’t thinkSiri will do live-time dictation like Android, I do expect Siri will be able to better handle more types of accents.In terms of pricing, I believe it is going to be the same exact pricing scheme that is currently in play. The iPhone 4 will no longer be the free phone with a two-yr contract, and will be replaced by the iPhone 4S. The iPhone 4S will be free with a two-yr contract, $450 without contract. The iPhone 5 will be available only in a 16GB capacity at $99 with a two-yr contract, $549 without contract. With a contract, the iPhone 5S would start at $199 for a 16GB model, $299 for a 32 GB model, $399 for a 64 GB model, and new $499 for a 128 GB model. Without contract would be $649, $749, $849 and $949 respectively.I believe the iPhone 4S will still be in existence, even though it has a 30-pin connector because still sells the iPad 2 with a 30-pin connector, as the low-cost iPad two yrs, five months after its launch date. There is still a hvy demand for the iPad 2 and a hvy demand for docks and spkers with a 30-pin connection as opposed to Bluetooth.Drm Product: New iPod Classic still with the click wheel in a 256 GB SSD model.
Seth Weintraub:I think the September 10th event will be an iPhone event but often slips some other product updates into an event as well.Haswell Minis/MacBook Pros/iMacsas well as theredesigned Pro are all due this Fallso could announce and start shipping them at the September event. We almost always get more details as events get closer on Macs so stay tuned for that.iPads had their own October event last yr and I wouldn’t be surprised to see the same this yr. That said,the iPad 5, which will look like big Minis, have been floating around since at lst Januaryso could drop these at any time. Spking of Minis, I think will expand the mini line to includeboth Retinaandnon-Retina models- but probably not on September 10th.As for the iPhone, this will be as much about showing off a polished iOS 7 (which has so far been polarizing) as it will be about new hardware. We’ve got a pretty good id of iOS 7, but often saves some nuggets for the final revl. It apprs that is going to show off a newplastic-backed ‘iPhone 5C’which will have iPhone 5-ish specs. I believe that will be the $399 iPhone or “free with 2 yr plan” we’ve grown accustomed to in the US. The iPhone 5 might stick around as the mid-tier ($99 w/plan) but probably in a base 16-32GB configuration only. The flagship iPhone 5S will have a better camera, faster/more efficient chips and of course fingerprint rding capabilities. We might even see 32/64/128GB configs to help differentiate from the 5 and 5C.Wildcard: could show off its latest thinking in land.

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