’s iPhone servers knocked offline, all over again

“Your iPhone could not be activated because the server is temporarily unavailable,”used to be the unmistakable declaration of crazy high demand.ch time an influx of buyers rushed tosimultaneously power on their brand spanking new i on launch day, ’s iTunes servers struggled to keep up.Nowadays, it’s just plain embarrassing.Just as iscoping with bringingthe remainingDev Centersystems back online and less than 24 hours after atwo-hour outage had knocked offline’s App Store and other iTunes content stores, the cloud is acting up – again.This time around, users on Twitter and elsewhere are reporting not being able to activate their brand spanking new i because iTunes servers are experiencing another outage…Twitter is abuzzwith the problem.MacRumorsspoke to an AT&T employee who told the publiion that, yes, some Retail Stores are in fact sending customers to AT&T stores,“but indied that those loions are having similar issues”.There is no knowing when it will be brought back online.This is getting ridiculous and downright embarrassing, if you ask me.Two weeks ago, a bunch of users couldn’t activate their devices because iTunes servers suffered froman extended outage that had lasted a few hours.It’s incrsingly looking to me that ’s cloud may be beyond repair.A brief outage is one thing – even Google can’t guarantee a 100 percent uptime.But this is different as ’s online services have been frequently going offline. In just past few months, numerous iMessage system outages have become the norm, for example.FaceTime, the App Store, the iBookstore and other services also went offline a bunch of times.And don’t get me started on iMessage reliability.I’d reckon such outages are way above average users’ comfort level.I’m no system administrator, but I do know this: people pay a premium for products because they expect their gadgets to “just work”. Outages like this brk that promise.Seriously, how the heck do you explain to a tech-illetarete person why they are unable to start using their iPhone after a reset or restoring from a backup? Do they even know – or care – what an iTunes server is?Rather than prevent service disruptions from occurring in the first place, seems to be struggling to keep its precious cloud running. And that, my friends, sends a very disturbing message.It makes me wonder whether Eddy Cue and his tm are up to the job.If you’re having issues activating your device, do share your experience with fellow rders down in the comments.